Babington Case Study

Why Babington partnered with Bud to enhance training delivery

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We are very proud to announce that Babington has awarded Bud a multi-year contract as their training management platform to deliver apprenticeships, traineeships, and AEB funded learning.  The contract comes as the result of a highly competitive  tender process where Bud was considered alongside the other market leading platforms.

Choosing the correct training management platform is fundamental to Babington’s future plans and will support them in driving innovation and learner engagement throughout their delivery model.  Heather Frankham, founder of Bud said:


“I am thrilled that Babington has chosen Bud to deliver apprenticeships, traineeships and AEB training. This is testimony to the quality of the platform and the outstanding service that the whole Bud team provides. As experts in training delivery and software development, Bud is able to support customers with a total understanding of the processes they need to undertake combined with a unique empathy for the pain points training providers experience.”

In a statement, Jen Bramley, COO at Babington said:

“Having undertaken an incredibly thorough tender process we felt that Bud was the best platform to transform our learning delivery. Bud’s smooth enrolment process and empowerment of learners to take an active role in managing their learning supports our ambition to drive positive outcomes for all learners. The platform incorporates detailed analytics to monitor delivery of training, and we can view the data generated within Bud’s sophisticated performance dashboards giving us greater business insight than ever before.”

Jesse Johnson, Sales Director at Bud said, “We are thrilled that Babington have chosen Bud as their training delivery platform.  I’m confident that Bud will enable Babington to further enhance delivery of their market leading training.”

Babington anticipates the Bud platform will be used to deliver training to more than 5000 learners per year over the term.

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