We are Bud

Over two decades of leadership experience in training and development

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About Us

Bud is the brainchild of our founders Heather Frankham and David Foster who, together, have over two decades of experience in training delivery.

By combining the knowledge of industry experts with the brightest minds in software development, they’ve created the best training management platform available – Bud.  They’ve also created a company that’s full of ambitious, enthusiastic individuals who are thriving in their teams, from administration and finance, sales and marketing, product development and testing, and of course account management and customer support.

Together we are Bud, and we are all very proud of everything that we’ve achieved.


To empower our customers to deliver outstanding training through Bud’s market leading technology underpinned by our extensive sector knowledge.

UKAS, Cyber Essentials Plus, ISO27001 and Star Self assessment accreditations


Meeting the standards

As experts in state-of-the-art technologies we strive to ‘embed a security’ first culture throughout our organisation. We are extremely proud to have achieved ISO 27001, the international standard on how to manage information security, which is evidence that the information assets we hold are secure. In order to maintain our certification, we review, maintain and continually improve our ISMS.

At Bud we hold Cyber Essentials Plus certification – this is only awarded to organisations whose security systems have stood up to vulnerability tests carried out by cyber security experts.

Our Partnerships

Supporting learning for all

The team at Bud have a long heritage in the delivery of apprenticeships and vocational training, our passion is to support the delivery of consistent high-quality training to high volumes of learners, thereby increasing accessibility to learning for all. As such we are proud to be patron members of the AELP and founding partners of the Association of Apprentices.

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Join the team at Bud

We’re a company that’s thriving because of our talented team. If you’re a team player and you think you’ve got what it takes to shine at Bud please take a look at our current vacancies.

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Some of our customers

There are tens of thousands of users on Bud benefitting from over two decades of leadership experience in training and development.

Find out more

The best way to experience our platform is through a demo with one of our friendly experts, why not book one now?

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Bud apprenticeship software on a hand holding a mobile phone